Making a good first impression and keeping your customers happy is one of the most important things you can do as an insurance agency. Below are 8 surprising facts to consider about customer satisfaction.
- 78% of consumers have bailed on a transaction because of a poor service experience.
- News of bad customer service reaches twice as many ears as praise for a good service experience.
- 7 in 10 Americans said they were wiling to spend more with companies they believe provide excellent customer service.
- According to consumers, customer service agents failed to answer their questions 50% of the time.
- In the last year, 67% of customers have hung up the phone out of frustration because they could not talk to a real person.
- 70% of buying experiences are based on how the customer feels they are being treated.
- 86% of consumers quit doing business with a company because of a bad customer experience.
- 58% of Americans perform online research about the products and services that they are considering purchasing.